Retargeting

What retargeting ads are and how they keep leads from forgetting you, from Brad Smith, entrepreneur and founder of AutomationLinks.

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  What Are Retargeting Ads?

  Retargeting ads are the ads you already see every day. A pixel on your website remembers people who searched, visited, or followed you, then reminds them about your brand.

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  How to Make Sure Your Leads Don't Forget About You

  Leads forget you fast. Stay top of mind with retargeting ads and emails so they come back and choose you before they choose a competitor.